Tim Ohai-Problem Centric Selling

Tim Ohai, founder of Agility Selling and a founding member of the Sales Enablement Society, joins us for a powerful exploration of the power of problems. Authentic sales professionals bring both sincerity and substance. They ask their prospects about their business problems and go a level deeper to understand their core business goals.

In the episode we refer to Tim's book, The Power of Problems. You can get this free ebook here.