Are your field salespeople losing precious hours every week? In this segment of the Selling From The Heart Podcast, Steve Benson, CEO of Badger Maps, highlights a massive time drain: spending too much time with the wrong prospects.
The challenge is clear: most CRM systems don't optimize for your travel path, leaving you to manually figure out who to see.
Learn the strategic route planning method that maximizes your day:
Identify high-value stops on the way to your main territory.
Strategically work your main location (e.g., "Springfield").
Hit other critical contacts on the way home.
This method ensures you work smarter, not just harder, and go in a different, more profitable direction the next day. Listen to the full episode for more game-changing sales efficiency tips!
